| When you are sending bulk emails, targeted emails, | | | | our emails! To increase your email open rates, simply |
| direct emails or any form of email advertising your | | | | be creative; even use the person's first name if you |
| goal is to have the email opened by the reader. | | | | can. This is an attention grabber, as the person will |
| There are simple ways to increase your email open | | | | naturally stop and read it when they see their own |
| rates. Be creative! | | | | name! |
| With so many people receiving "junk" or "spam" | | | | Then you are speaking directly to that person! And |
| email, you need to stand out from everyone else and | | | | that catches our attention more than anything. Do |
| really grab someone's attention. Standing out simply | | | | not make your subject appear to be spam or junk |
| can be wording your emails differently. Ask a | | | | mail like. This is a huge turn off for us readers. I |
| question in your subject. Use personably words like | | | | know that I can't stand to open up my email and see |
| "you", this makes the reader feel special and like they | | | | "junk mail"! |
| are the direct person you are "advertising" too. | | | | You have to stand out from the others and become |
| Use action words! Keep the subject as short as | | | | more and more creative. With so many people |
| possible. You do not need to use a long drawn out | | | | demanding attention, you need to get yours. Find |
| subject to catch someone's attention. Too many | | | | ways to promote what you have and make it |
| words and they brain automatically scans over them. | | | | appealing. Make the reader feel that they have to |
| People like short and sweet! With our busy lives we | | | | open your email and see what you have. |
| need simplicity and seek it in everything we do. Even | | | | |