| If you're new to marketing your business online and | | | | An age old business technique. Go find complimentary |
| wondering about how to grow your email list | | | | businesses and websites willing to cooperate with |
| inexpensively, you're not alone. The biggest lure of | | | | you, and exchange offerings on your email list. They |
| Internet Marketing is the promise of less start up | | | | could put a simple recommendation to sign up for |
| capital needed to run your business. So let's get | | | | your newsletter in exchange for a product ad, or |
| started - here are some great inexpensive list building | | | | vice versa. Else, they could post the recommendation |
| techniques every new marketer should be aware of: | | | | on their website next to their already existing |
| Article Marketing | | | | products, services, and information. |
| This one is a classic that most of us are familiar with. | | | | Co Registration Services |
| But do you know how to make it work? Try writing | | | | This is a relatively unheard of technique, and it does |
| articles which take longer than 20 minutes. Define a | | | | usually carry a small cost. Similar to a joint venture |
| purpose for the article, research the answer | | | | but more broad in scope, co registration involves |
| thoroughly, then add your biography and publish it. To | | | | offering customers multiple sign up opportunities at |
| directories, related websites, your own blog - | | | | one time. This may seem undesirable, but often it |
| everywhere you can. If you interest your readers, | | | | puts your list in front of more people than would |
| they'll click right through to your subscription page, fill | | | | otherwise see it. Therefore they at least have a |
| out their details, and click the button. | | | | chance of subscribing to you. Directory type |
| Social Marketing | | | | websites may offer these. Subscriptions, surveys, |
| This is a newer technique that's best used for the | | | | quizzes, and other web services may also present |
| right circumstances. Chances are, you won't sell the | | | | them. |
| latest email list management software to your friends | | | | Optimize Your Capture Form |
| on Myspace. However, you just might sell them a | | | | This is probably the biggest tip of all. You could have |
| way to make extra spending cash on the side, or | | | | 10,000 new visitors a day, but if you're only |
| their favorite media. But social marketing doesn't just | | | | converting 0.001 percent of them, you're missing out |
| include the all popular social networks. Today, the so | | | | considerably. Primarily - put your capture form above |
| called 'web 2.0' is everywhere - Amazon, Ebay, | | | | the fold! It should be among the first web page |
| Newegg, Bizrate, almost every major online store has | | | | items a visitor can see, without scrolling in any |
| a public communication avenue. Get creative with it. | | | | direction. Also, use statistics and tracking to |
| Also included in the spectrum of social sites are blogs | | | | experiment with different headlines and incentives. |
| and forums. Make quality posts or comments, leave | | | | Don't give your potential subscribers something not |
| your signature in the appropriate place. If you | | | | worth reading, else they'll just junk your next email. |
| contribute substantially, you can often get more | | | | These inexpensive list building techniques will help you |
| targeted click-throughs for less writing than any place | | | | build your subscriber base for years to come. Just |
| else. | | | | make a plan to follow through with action on a |
| Joint Ventures | | | | regular basis, and you won't be disappointed. |