| Do web surfers really bookmark websites anymore? | | | | unsubscr!be" info at the end of this message. |
| A good friend and very successful marketer online | | | | Before we do anything else, I want you to set up a |
| recently said to me, "Ron, bookmarks are a complete | | | | new mail folder in your email client where you can |
| waste of time." It was said so matter-of-factly, that | | | | safely store all incoming GoThrive Online ezine issues |
| we were off onto some other topic in the next | | | | and messages. Whether you use Outlook, Outlook |
| breathe. | | | | Express, Eudora, Express Plus, Calypso, or whatever |
| A little later, as I was returning to the Breakaway | | | | software, you can typically create a new mail folder |
| Marketing World Headquarter, this very brief | | | | by clicking file / new / folder. |
| conversation popped back into my head and I asked | | | | Name this new folder "! GoThrive Online Ezine !". |
| myself... "Is he right?" "Are bookmarks a complete | | | | Just like that. "! GoThrive Online Ezine !". |
| waste of time?" I visualized the favorites list that I've | | | | Save all of the messages that you receive from me |
| developed in my own browser's memory bank and I | | | | in that folder. This will save you the trouble of having |
| thought if I lost that list, I'd have to reconstruct it | | | | to look very far for messages when you want to go |
| and I utilize my favorites folders constantly. | | | | back and reference a tool, service or article that we |
| Bookmarks aren't a complete waste of time, | | | | discuss. |
| especially considering that it only takes a couple | | | | ~~~~~~~~~~~~~~~~~~~~~~~~~~ |
| minutes of your time to set up a bookmark link that | | | | Why the wierd looking folder name (! GoThrive Online |
| will put your bookmark at the top of the favorites | | | | Ezine !)? I learned this trick from Alex Mandossian. |
| list every time. | | | | When you name a folder beginning with "!" it will be |
| There's a little trick that I'll share with you that | | | | listed first in alphabetical order. In fact, the "!" beats |
| you've probably never seen before and you can | | | | out every other special character in this regard. |
| download a text file with the exact scripts to modify | | | | So, by naming the folder "! GoThrive Online Ezine !", |
| for your own use. | | | | the email client (software program), which by default |
| We're going to shift gears from bookmarks to | | | | sorts all folders alphabetically, will put my new folder |
| autoresponders for a second, and as you follow | | | | above everyone else's folder. I'm now the first folder |
| along you'll see the connection. Trust me. | | | | that my new subscriber sees every time he or she |
| When I set up a new autoresponder series I always | | | | opens the email client. Very cool. |
| incorporate the following copy into the first message. | | | | This same tactic can be used with website |
| Here's what it might look like... | | | | bookmarks! |
| ~~~~~~~~~~~~~~~~~~~~~~~~~~ | | | | Let's go test three bookmark examples and you can |
| Hi New Autoresponder Subscriber, | | | | download the scripts for your own use. Go here now: |
| Welcome. Thank you. Congratulations. This is just | | | | Are you back? Did you test this out? Great. |
| super! | | | | Honestly, it's hard to predict what kind of mileage |
| If you're receiving this message, it's because you (or | | | | you'll get by implementing this little bookmark trick, |
| someone pretending to be you) successfully | | | | but it surely can't hurt to be at the top of the |
| subscribed to my weekly eZine, GoThrive Online. If | | | | favorites list for everyone who does bookmark your |
| you did not intentionally subscribe, you'll find "how to | | | | site. |