| Having said that, what are common frequencies? | | | | an email or two per day. |
| Most marketers mail about 2 - 3 times per week. | | | | If you are only working this parttime, and you only |
| Many mail once per week. Less than once per week, | | | | have a few products or less, you cannot mail |
| and you are probably losing people's interest. | | | | everyday. You simply don't have the time! You have |
| More than 2-3 times per week, you tend to get | | | | to have time to not only create new emails and email |
| many more unsubscribes and unhappy people. | | | | campaigns, but you have to have time to recruit new |
| Having said that, I mail practically daily. Why? I make | | | | subscribers, time to create new products, etc. |
| more sales that way. But you have to keep in mind - | | | | So what is best for you? |
| I get between 50 and 200 subscribers per day. I can | | | | If you are new online, 1-2 times per week is probably |
| afford to lose 10-20 people per day who unsubscribe. | | | | plenty. |
| My feeling is, if they don't like me, they will never | | | | If you have a few products and you have some |
| buy anyway, so who cares? | | | | experience, you can go with 3 emails per week. |
| But if you are only getting 10-20 subscribers per day, | | | | If you are going to do more than 3 emails per week, |
| you cannot afford to lose 10-20 per day. | | | | you need to seriously think through the time |
| Another consideration is this: I work fulltime online. I | | | | commitment and the stress on your list. You WILL |
| can afford to spend a couple of hours per day | | | | get more unsubscribes...are you willing to lose them? |
| writing emails and email campaigns to keep up with | | | | |