| Email marketing templates offer those with no HTML | | | | You can then approve or make changes to the draft |
| experience a quick and easy solution for those | | | | template depending on what you think. The company |
| wanting to create professional full colour email | | | | then make the changes before resubmitting a final |
| newsletters - but lack the ability or time to make | | | | draft of the template. At this stage it is important to |
| their own bespoke designs. The templates are easy | | | | double check that all the changes you initially |
| to use and most do not require the downloading of | | | | highlighted have been made, because often at this |
| special software. | | | | point, any other additional changes that are made are |
| They can be customised with your company logo | | | | billed separately. |
| and slogan and are a great way of providing your | | | | Depending on the method your chosen company |
| customer with a newsletter that is consistent in | | | | uses, you will either be sent the final approved design |
| design, but can be flexible in the layout. | | | | for your use or the template will be installed to your |
| Custom templates are a useful way of combining the | | | | account with that company. In the latter case you'll |
| ease of a design template with the individual identity | | | | be able to use the template whenever you want, |
| of your own design. Designed to your specifications | | | | simply choosing it from your client software. |
| by another party, they save your company the time | | | | The template can typically be completed within 4 |
| and resources that would have been spent on | | | | weeks, but it is highly dependent on how quickly you |
| making your email marketing campaign shine. | | | | are able to communicate with your chosen company. |
| First is the consultation process. Most companies will | | | | The cost of such services varies but it is best to |
| either have a meeting with you or send a | | | | look for a company that offers a monthly price with |
| questionnaire regarding the design of the template. | | | | no extra maintenance or service fees. That way you |
| Using your answers, the company's designers will | | | | are clear on how much you are required to pay each |
| then create a rough sketch of your design, which will | | | | month and can check it fits in with your budget. |
| then be emailed to you. | | | | |